Enterprise Software Solutions for
Customer Engagement

Touchpoint Group

Our History

In early 2001, The Touchpoint Group was formed to develop software for clients who wished to build better brands by making digital communication with their customers the most engaging experience possible. In the 13 years since then the company has built up an enviable reputation in the Australian and New Zealand Markets for creating enterprise software products that really work.

The company’s first product TouchpointMX set it firmly at the centre of the digital marketing revolution, changing and adapting the ways companies used to reached out to customers to reflect how customers actually wanted to engage with brands. Gathering a large customer base of big brands, the company developed a deep understanding of marketing automation and to this day TouchpointMX continues to offer marketers an unparalleled level of sophistication for managing multifaceted marketing campaigns, programmes and assets from a single integrated platform.

In 2007 the company opened an office in Sydney and has serviced clients and partners in Australia as well as New Zealand since then.

Over time our work and reputation with large banks, Telco’s and Utilities revealed a growing need for these organisations to go beyond using research to understand and improve the experiences that drive their customers value, loyalty and brand advocacy. We decided to design a product that helped customers create great customer experiences and in 2009 TouchpointCX was released. We have been on a mission ever since to get good companies to become great companies by putting their customers at the centre of their business, their culture and their brand.

About Us

FRANK VAN DER VELDEN

CEO and co-founder

With lead roles and investments in technology businesses since the 1980’s Frank is a passionate customer advocate. Formerly qualified as a Chartered Accountant, he has worked in the Brewing and Oil industries before moving into technology and building software. Frank is responsible for the culture, activities and performance of the Touchpoint Group.

STEVE SHEARMAN

CTO and co-founder

Steve too has previously held successful ownership roles in the technology sector. As CTO he has created software products that have won many industry awards – both for Marketing Automation and for Customer Experience Improvement. Steve has always had a passion for technology that improves the way organisations interact and engage with their staff and customers. Steve is well known for his impressive depth of expertise and ability to help an organisation achieve their Customer Experience Improvement goals.

MARK THOMPSON

COO

Mark came to Touchpoint in 2011 after a variety of senior leadership and business development roles in Australasia and The Middle East where he worked in Telecommunications, Media and Financial Services. Mark oversees sales, marketing and operational delivery and divides his time between the Australian and New Zealand markets for both Marketing Automation and Customer Experience Management solutions.

Karen Liesenfeld

Platform Operations and Infrastructure Manager

Karen leads Touchpoint's platform team, which includes product development and infrastructure. With 15 years experience in systems engineering, Karen leads a cutting-edge technology team to create secure, scalable and innovative digital solutions. She holds a degree in Engineering from Hamburg's University of Applied Science. Prior to Touchpoint, Karen worked as an environmental engineer in Germany for 10 years, before moving into IT with a focus on the Internet and Web. After immigrating to New Zealand in 2005, Karen served in several Systems Engineering roles at NZ tech companies, including Gen-i and Telecom. Her strength is the execution of business strategy, effectively bridging between people, processes and new technologies. She is passionate about innovation and well connected in New Zealand's IT industry.

JON EDMONDS

General Manager – Digital

Jon has spent many years in the world of digital marketing and has been with the Touchpoint Group for the last seven. Jon plays a key role in ensuring the success of our marketing automation clients, overseeing the design and implementation of digital marketing solutions. Jon also enjoys designing complex and engaging campaigns for some large clients.

Capability

Touchpoint Group serves big clients with large customer bases. Our software has always needed to scale effectively and to meet strict availability requirements. By growing and keeping a team of highly experienced and capable people we have consistently exceeded these requirements for our clients.

We support major banks and institutions in their relationships with their customers. Our technology has to meet the highest security standards and this prerequisite is built into our products from the ground up.

Our capability extends well beyond building great software products too. We have world-class specialists within our teams who support clients and their agencies and who have deep domain-specific knowledge that ensures goals are clearly understood and expectations are exceeded. Our knowledge of Customer Experience Improvement Technology and the IP required for CX programmes to succeed in large service organisations is among the best in Australia and New Zealand.

Contact Us

Email: enquiries@touchpointgroup.com

Auckland Office

Level 3, Textile Centre
1 Kenwyn St, Parnell,
Auckland, New Zealand

Phone: 0800 800 324
Fax: +64 9 358 2447

Sydney Office

Level 5, 14 Martin Place
Sydney NSW 2000
Australia

Phone: 1300 799 249
Fax: +61 2 8233 6199

Careers

The length of time our people stay with us is a major contributor to our success and reputation. Keeping top talent means ideas have time to grow, learning is shared and disseminated and expertise builds.

We are constantly on the lookout for bright and motivated people who care about how companies interact and communicate with their customers. If this sounds like you, please get in touch for a chat.

WE ARE LOOKING FOR:

Talented Java Developer

Great opportunity for Intermediate to Senior Java developer to be part of a successful Agile project delivery team. Successful candidates will have a passion for learning new technology and enjoy working with a variety of different clients.

Energetic Account Manager

A digital marketing focused role incorporating data-driven online, mobile, and email campaign delivery; this fast paced role is a blend of project and account management

Email: careers@touchpointgroup.com